If someone saw a cigarette advert on London’s transport they would be shocked. But travellers are surrounded by adverts for high carbon, heavily polluting products, companies and lifestyles.
Badvertising
Badvertising is a campaign to stop advertising and sponsorships fuelling climate breakdown. It calls for a tobacco-style ban on ads that promote heavily polluting products and lifestyles. The campaign’s dedicated website is here: badverts.org.
Climate reporting deluged by high carbon adverts
The top British papers will do more to promote polluting products and lifestyles during this year’s international climate talks, COP30 in Belém, Brazil, starting on 10 November, if they repeat what they did last year according to a new analysis of coverage of the previous talks, COP29 in 2024.
World’s largest ad firm, WPP, reported to international corporate watchdog
In a first-of-its-kind action, we’ve reported the world’s largest ad firm, WPP, to the international watchdog on corporate responsibility for breaking rules on climate and human rights and the impacts that result. Alongside...
New Weather Report finds global football pollutes as much as whole of Austria
A New Weather Institute report Dirty Tackle - the growing carbon footprint of football released today reveals that the carbon footprint of the global football industry is around the annual emissions of Austria or around 60% more than those of Uruguay, the nation that...
New alliance to tackle the menace of urban SUVs
The New Weather Institute along with groups such as Scientists for Global Responsibility, Mums For Lungs, the Campaign for Better Transport, and the Badvertising and Adfree Cities campaigns have launched a new alliance to promote a manifesto for safer, fairer streets,...
New Weather report finds Oil and Gas ‘sportswashing’ now a $5.6 billion industry
The time is now to ask “uncomfortable questions” regarding sponsors who threaten the future of sport, says former Australian soccer captain Craig Foster Hear Team GB Paris Olympic champion, Imogen Grant, speak to the BBC Radio Today programme about the 'Dirty Money'...
Hopeful tales of sport
Sporting Tales - our new book, just published - is about finding more imaginative ways to engage with the unprecedented challenges our times, and brings together a huge range of insight and imagination from elite athletes, academic experts, poets, artists and...
Badvert of the month: Easyjet
Budget airline Easyjet claims to be ‘Working Towards Net Zero every day’, but is it? Our latest badvert of the month investigates. Airports are filing planning applications for expansion and airlines joyfully predicting massive increases in passenger numbers. At the...
Stockholm region bans fossil fuel adverts
The region of Stockholm has adopted Sweden's, and Scandinavia's, first ban on fossil fuel advertising. From January 2026, residents of the capital and other municipalities in the most populated region of Sweden will no longer have advertisements for fossil fuels and...
Badvert of the month (December): Coca-Cola
For this month’s Badvert, we have something slightly different than our usual focus on airlines, cars and fossil fuel companies. As we have directed our focus towards other harmful types of advertising in recent months (see, for example, our Emerging Issues in...