In the week of the Olympics opening ceremony, new research from the New Weather Institute reveals the most climate-polluting worldwide sponsors of the 2024 Paris Games. The Olympic Partner (TOP) programme is the highest level of Olympic sponsorship, granting...
Budget airline Easyjet claims to be ‘Working Towards Net Zero every day’, but is it? Our latest badvert of the month investigates. Airports are filing planning applications for expansion and airlines joyfully predicting massive increases in passenger numbers. At the...
Lindsay Mackie introduces New Weather’s new pamphlet, Unprepared, co-authored with David Boyle and Andrew Simms, which argues that an age of climate disasters and system vulnerability needs a dynamic, new, locally run approach to preparedness and response If there...
The region of Stockholm has adopted Sweden's, and Scandinavia's, first ban on fossil fuel advertising. From January 2026, residents of the capital and other municipalities in the most populated region of Sweden will no longer have advertisements for fossil fuels and...
For this month’s Badvert, we have something slightly different than our usual focus on airlines, cars and fossil fuel companies. As we have directed our focus towards other harmful types of advertising in recent months (see, for example, our Emerging Issues in...
Company: BWM Location: Brussels, November 2023 Following a recent flurry of adverts for electric vehicles (EVs) by some of the world’s largest carmakers, one could be mistaken that these companies are taking decarbonisation as a serious matter. The reality is rather...
Each year the Financial Times polls a group of economic analysts on what they think the next year holds in store for the UK. The New Weather Institute is part of that survey published in the paper today, and here are our responses collected together....
A second ban on ads for Repsol within just five months has raised eyebrows and serious questions about the ability of advertising regulation to keep greenwashing in check. Back in June, when the ASA banned a suite of ads for three of the world’s largest oil and gas...
Somerset Council has just adopted a new advertising policy, specifically targeted at the adverts placed on 120 roundabouts populating their estate. The policy is by far the most ambitious passed by any council when it comes to addressing high-carbon...
Often advertised with imagery of pristine natural habitats and beautiful oceans, cruise ships are in fact well known to be some of the world’s largest polluters, going as far as outpacing flying in terms of carbon emissions per passenger. Even the most efficient...