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Demand for climate-damaging SUVs is higher when people are exposed to advertising – ‘green’ transport messages make no difference

Demand for climate-damaging SUVs is higher when people are exposed to advertising – ‘green’ transport messages make no difference

by Andrew Simms | Dec 10, 2021 | Badvertising, Blog

A ground breaking new study reveals that demand for climate-damaging SUVs is higher when people are exposed to advertising and that even the small number of messages encouraging ‘greener’ transport appear to get drowned out by the car adverts. The new primary research...
It is time we stopped the ‘brain pollution’ of high-carbon advertising

It is time we stopped the ‘brain pollution’ of high-carbon advertising

by David Boyle | Oct 2, 2021 | Badvertising, Blog

The advertising industry has enjoyed a lack of scrutiny for its role in the climate crisis, but its time end the promotion of polluting fossil fuel companies and high-carbon lifestyles by adverts, and see such advertising now as a form of ‘Brain Pollution’. A newly...
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